Confirmed! BLACKPINK Kill This Love MV Earned 56.7M Views in First 24 Hours
BLACKPINK UPDATE – April 9, 2019.
YouTube has confirmed that BLACKPINK Kill This Love Music Video earned 56,7 million views in the first 24 hours. Congratulations BLACKPINK and BLINKS we surpassed our goal!
The article below is from Billboard: Blackpink’s ‘Kill This Love’ Has Biggest-Ever Music Video Debut On YouTube
BLACKPINK are certainly in YouTube’s area: the K-pop quartet made history last week with the release of the music video for their brand new single “Kill This Love.”
YouTube tells Billboard that “Kill This Love” had the biggest music video debut in YouTube history, earning 56.7 million views in its first 24 hours. It also promptly became the fastest music video to 100 million views on the streaming platform, reaching the milestone in under 3 days since its release on April 4.
The group therefore unseats Ariana Grande, who previously held the No. 1 spot for a 24 hour debut (55.4 million views for “Thank U, Next”).
Previously, YouTube revealed that the BLACKPINK video had the biggest YouTube Premiere event since the feature was launched last year.
Earlier this year, BLACKPINK’s “Ddu-Du Ddu-Du” music video became the most-viewed K-pop music video ever.
“Kill This Love” fronts a newly-released EP of the same name from the group, and was released ahead of the act’s upcoming North American In Your Area tour dates as well as two highly-anticipated performances at Coachella.
The article below is from BBC: Blackpink: K-pop group’s Kill This Love video sets YouTube record
South Korean pop band Blackpink have set a new record for the fastest music video to reach 100 million views on YouTube, beating a record previously held by another Korean pop star, Psy.
Kill This Love took two days and 14 hours to hit the milestone – beating the record held by Psy’s Gentleman.
YouTube said Kill This Love earned 56.7 million views in its first 24 hours.
That meant it also broke the record for the highest first-day YouTube views, ahead of Ariana Grande’s Thank U, Next.
YouTube’s biggest 24-hour debuts
- Blackpink – Kill This Love, 56.7 million
- Ariana Grande – Thank U, Next, 55.4 million
- BTS – IDOL Official, 45.9 million
- Taylor Swift – Look What You Made Me Do, 43.2 million
- Eminem – Killshot, 38.1 million
Formed in 2016, Blackpink – with members Jisoo, Jennie, Rosé and Lisa – released their debut album Square One in August of that year. The album gave them their first number one single in their homeland with the track Whistle.
They became the highest-charting female K-pop act in US chart history and their 2018 single Ddu-Du Ddu-Du is the most-viewed music video by a K-pop group on YouTube.
Launched on YouTube Premiere, the new video sees the band members sing in Korean and English and perform at one point in a huge heart-shaped bear trap.
Congratulations BLACKPINK and BLINKS! We have surpassed our goal 50M views and we got 56,7 views. Lets celebrate this achievement by watching Kill This Love MV again