[UPDATE] JENNIE For SOONHARI, Premium Korean Flavored Soju Brand

BLACKPINK UPDATE – September 8, 2022 KST

BLACKPINK Jennie becomes the new ambassador for SOONHARI, a premium Korean flavored Soju Brand from LOTTE LIQUOR. Another LOTTE LIQUOR product, CHUM CHURUM, also has Jennie as the brand ambassador since early 2021.

Soonhari soju is a clear colorless distilled spirit native to Korea, made from rice, potatoes, sweet potatoes or tapioca. It offers a light sweet, crisp and clean taste with a cool finish. Its special advantages are a lower calorie profile and a lower proof alcohol content.


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